A preview of Odyssey 3.14 app book on tablette
2nd edition

Reinvent your business model

With the (Re)Invent Your Business Model app-book, enjoy an interactive mobile reading experience, an exceptional navigation and an enhanced content with lots of videos, slideshows, images and hundreds of graphics.

Also available format Kindle and iBookStore

App-Book

With the (Re)Invent Your Business Model app-book, enjoy an interactive mobile reading experience, an exceptional navigation and an enhanced content with lots of videos, slideshows, images and hundreds of graphics. Then reach out to the community to discuss ideas, feedbacks and insights from peers…

3 pillars of a business model

3 pillars of a business model

Strategic innovation is based on an original combination of 3 pillars that characterise a business model.

14 directions to explore

14 directions
to explore

Innovation is first about discovering new ideas. We propose 14 directions, each one illustrated by an example.

make it happen

Make it
happen!

Reinventing a business model is a challenging endeavour with several stages from ideation to deployment.

85 cases to stimulate innovations

85 cases to stimulate innovations

85 cases of business model inventions or reinventions in different business sectors will urge you to embark on an Odyssey 3.14!

E-Book

The Odyssey 3.14 book '(Re)-invent your business model with the Odyssey 3.14 approach'
Stimulate your thinking

Discover the E-book « (Re)invent your business model with Odyssey 3.14 method », This book was designed in an origninal format and content : each double page is and independant section combining short text insights, examples, graphs and charts, allowing for an immediate appropriation. The Book contains 40 stimulating case studies in various industry types and related to various innovation directions.

Authors

Odyssey 3.14 is the result of over ten years of research, consulting and teaching (in particular at HEC Business School in Paris, Shanghai, Doha and Moscow.) by the three authors in the field of innovation and strategy.

Testimonials

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Using an extremely practical approach, this app-book will help you develop tomorrow’s business models. Odyssey 3.14 is the ideal tool for those looking for new sources of growth for their company. icon end

The testimonial of Daniel Preto the Human Resources Manager at British American Tobacco Brazil
Daniel Preto
Human Resources Manager British American Tobacco - Brazil
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Odyssey 3.14 is a very useful approach based on innovation. It relies on basic but crucial questions (What ? How? How much?) that are to be addressed when innovation leads to a business model transformation. In addition, a collection of various cases is available, covering an wide range of industries and contexts. As an advanced project manager, operating within a complex environment where innovation is a key driver, I consider Odyssey 3.14 as a really helpful tool to support creativity. icon end

The testimonial of Geoffroy de Maupeou the advanced Project Manager at PSA Peugeot Citroen-France
Geoffroy de Maupeou
Advanced Project Manager - PSA Peugeot Citroen-France
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By systematically questioning the business model of all companies (yours and those of your competitors), the Odyssey 3.14 approach offers an analysis tool illustrated by dozens of examples to trigger thinking, openness and, hence, innovation. A compulsory tool for entrepreneurs! icon end

The testimonial of Jean Michel Gazagne the project leader in sustainable mobility
Jean Michel Gazagne
Project Leader in sustainable mobility
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I had a wonderful experience with the Odyssey 3.14. The methodology was introduced by Professor Laurence Lehmann-Ortega during my classes at HEC. It helped me and my group a lot in thinking about innovation and organizing the ideas to find new solutions through an existing problem. I really recommend Odyssey 3.14 icon end

The testimonial of Jean-Dominique Senard the CEO and Managing General Partner Michelin France
Jean-Dominique Senard
CEO and Managing General Partner Michelin - France
A Preview of Odyssey 3.14 application on iPhone

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